How responsive web design compliments your SEO efforts?

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We live in an era where smartphone rules and people have developed a ‘mobile-first’ attitude when it comes to consuming content both online and offline. People are more comfortable in using smartphone and tablets to browse internet, socialize online, share, download and enjoy content on the go. Use of laptops, netbooks and age old PC has become very much limited and this has been made possible with the websites accepting the responsible design language in their development.
Nowadays almost every website is responsive in some way as it allows their content to be seen and utilized by the users to a better extent irrespective the size of their device. Even it has become a standard feature in all the websites which helps the SEO in the long run. Here are top 4 ways in which websites reap SEO benefits by opting for a mobile responsive design.

Reduction in bounce rate

Bounce rate implies how quickly user leaves your website upcoming coming to it. Using the responsive web design website is able to engage and interact with all the users regardless of user’s preferred device screen size. Search engine like Google pays a lot of attention on the entry and exit points of website. If visitors stays on your website for very short duration then Google will feel that the content present on your site is irrelevant to user’s needs. A good SEO provider will not focus on providing better content relevant to your business but it will also suggest requisite changes to be implemented on the website.
Sometimes having a bad design layout also makes it difficult for the users to go through the content and they decide to leave the site. So go for a responsive website design which not just showcases the content in the user friendly manner but keeps them engaged to spend quality time on the website.

Enhance your site usability

A website which allows navigate around easily is more likely to get the visitor invested for longer time. Responsive web design implementation of any website aids user in reading, navigating and browsing through the pages extremely easily. This ultimately results in an enhanced user experience and greater site usability along with higher user duration on the site in question. From the SEO perspective it should be noted that Google recognizes ‘time on page’ as great indicator for a website core value. Such a site usually gets rewarded by the search engine by getting a better search engine ranking.
Digiegeeks as one of the best of the web development company ensures that its SEO experts and professionals are updated with latest trends in the world of web. Our SEO experts and web designers works in unison to run a refined SEO strategy for your website.

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